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Tag Archives: ident

Found a really good ident for Sky 1,2 and 3 which would work really well with Gusto. All 3 channels share the same idents, but change the animation and colour. Notice how they use solids for Sky1, Liquids for Sky2 and particles for Sky3.

Behind the scenes

DoP: Tim Green
Art Dept: Department Purple
Post Production: MPC
Music & Audio: Freefarm
Producer: Sharon Kersley
Concept & Design: Jon Yeo, Andi Granger
Directors: Jon Yeo, Andi Granger

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– Search for inspirational images and designers on flickr, design blogs, books and magazines.

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Julien Vallee is a graphic designer based in Montreal, Canada and Berlin. He’s currently working on a range of projects including art direction, motion graphic, print design, art installation and video for the music industry. His work is very distinctive and unique because it usually involves using brightly coloured card and paper to create something 3D with visual impact.

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The members of German group Lichtfaktor use light to give expression to their creativity. They take advantage of a variety of light sources to produce photos and videos in cities by night. They create films by taking a series of long exposure images and putting them together frame by frame. Watch

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Lego characters give a humorous effect when put into surreal surroundings. And by using macro stop motion animation the characters can come to life. The image above was taken by flickr user Jeremy van Bedijk (jere-me). Watch

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BBC2 uses the number 2 to represent the channel in its idents. Creating the number 2 in different ways makes it more interesting, for example it can be animated. The 2 shown above was knitted by flickr user Gillian (hey, mippy).

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The image above is very eye-catching and uses a simple technique. Taking life size head shots of people and holding it in front of your face. I saw a similar thing done by Smooth FM on a TV advert, where a vinyl sleeve was held up instead to match the body of the person holding it (look here). The image above was made by Jason Smith on Flickr.

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I also saw this on flickr and thought it was a brilliant idea, but maybe more suited to a science based TV channel. However the concept is great and links to the slogan “MTV is a virus”. The creator is Ross Colquhoun. This work also featured in The Sunday Times and on the BBC. Watch

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On the set of the photoshoot to produce images to be used in a Fiesta TV commercial, Autumn 2008. The modeling balloons create a childish feel and when put together, they create a big impact. Created by artist Rachel Thomas. Watch

– Decide on the name Gusto for my channel. Aimed at 15- 35 year olds showing entertainment programming (similar to E4, T4, BBC Three).

T4